How do you know what works? You test out different things.
How do you know what’s working? You check the results.
It’s important to review your marketing efforts here and there to ensure you’re not spending your energy on the wrong things.
Getting paid clients might take patience, but if you’ve done the foundation work (understanding your ideal client), it shouldn’t take long to get them engaging with your content.
So if you’ve been posting consistently and aren’t getting engagement, it’s not working. And it’s important to find out why.
Understanding why something isn’t working makes it easier to fix. And just because something isn’t working doesn’t mean another won’t.
After years of repairing my generators by myself, I’ve learned that if you use the right tools correctly, it’s usually easier to use.
And if you find yourself stressing, you’re probably doing it incorrectly, or using the wrong tools or parts.
I suppose all that would have been a no-brainer if I was a mechanic.
It’s great to figure out some things on your own to save cost. But if you’re starting to lose yourself in the process, it’s better to stop, review things, and ask questions.
I’m a Christian & Business Clarity Coach. I founded Spantus to help purpose-driven entrepreneurs build meaningful, yet profitable businesses. I enjoy building stuff and writing about business, marketing, and tech. I’m deeply passionate about making life easier through technology and can’t wait to launch more projects that do just that!
